{"product_id":"8516-replica-rochester-lilac-adjustable-cap","title":"New Era 9TWENTY ROC the Lilac Cap","description":"\u003cp data-start=\"151\" data-end=\"431\"\u003eEffortless, relaxed, and rooted in Rochester pride — the New Era 9TWENTY ROC the Lilac Cap is your everyday go-to with a seasonal twist. Designed with a soft, unstructured crown and an easy adjustable fit, this cap delivers a laid-back look without sacrificing detail or identity.\u003c\/p\u003e\n\u003cp data-start=\"433\" data-end=\"711\"\u003eThe front features a clean embroidered “ROC” logo enhanced with subtle lilac-inspired accents, a nod to Rochester’s iconic Lilac Festival. The washed, lived-in feel paired with a naturally curved visor gives this cap a broken-in comfort from day one — no break-in period needed.\u003c\/p\u003e\n\u003cp data-start=\"713\" data-end=\"871\"\u003eBuilt for versatility, the 9TWENTY is perfect for everything from game days to casual wear, making it one of the most wearable pieces in the Lilac collection.\u003c\/p\u003e\n\u003cp data-start=\"873\" data-end=\"890\"\u003e\u003cstrong data-start=\"873\" data-end=\"890\"\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"891\" data-end=\"1283\"\u003e\n\u003cli data-section-id=\"s1gpzg\" data-start=\"891\" data-end=\"941\"\u003eOfficial New Era 9TWENTY adjustable silhouette\u003c\/li\u003e\n\u003cli data-section-id=\"1vrvd3t\" data-start=\"942\" data-end=\"995\"\u003eRelaxed, unstructured crown for a low-profile fit\u003c\/li\u003e\n\u003cli data-section-id=\"uzfhp8\" data-start=\"996\" data-end=\"1043\"\u003ePre-curved visor for a classic, casual look\u003c\/li\u003e\n\u003cli data-section-id=\"1terw81\" data-start=\"1044\" data-end=\"1095\"\u003eAdjustable strap closure for a customizable fit\u003c\/li\u003e\n\u003cli data-section-id=\"m05lyo\" data-start=\"1096\" data-end=\"1140\"\u003eSoft, broken-in feel for all-day comfort\u003c\/li\u003e\n\u003cli data-section-id=\"61fpg6\" data-start=\"1141\" data-end=\"1184\"\u003eNavy base with lilac-inspired detailing\u003c\/li\u003e\n\u003cli data-section-id=\"bm4w4l\" data-start=\"1185\" data-end=\"1231\"\u003eEmbroidered “ROC” logo with floral accents\u003c\/li\u003e\n\u003cli data-section-id=\"tm2lnn\" data-start=\"1232\" data-end=\"1283\"\u003eOfficial Minor League Baseball licensed product\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1285\" data-end=\"1464\"\u003e\u003cstrong data-start=\"1285\" data-end=\"1301\"\u003eWhy It Hits:\u003c\/strong\u003e\u003cbr\u003eThis is the easiest wear in the collection. The 9TWENTY ROC the Lilac Cap blends comfort, simplicity, and Rochester culture into a cap you’ll reach for every day.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"New Era","offers":[{"title":"EACH","offer_id":40891295301761,"sku":"400064900352","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0609\/3776\/4993\/files\/bg-removed_34265aa6-2c0b-4971-a556-6ac0ecfab483.webp?v=1790128324","url":"https:\/\/milbshop.com\/products\/8516-replica-rochester-lilac-adjustable-cap","provider":"MiLB Shop","version":"1.0","type":"link"}